Clocks and colours4/4/2023 “It was like orientation videos where you got a retail job,” he recalled. That’s where McKinnon saw an opportunity. In 2015, filmmaking tutorials on YouTube were nowhere near as engaging as they are today. Great creators learn from mistakes they wouldn’t have even known without their friends. Simply put, good creators learn from their own mistakes. “You could sit here and feel sorry for yourself and lick your wounds because some people didn’t like your beautiful cinematography, or you could worry about what you’re going to make tomorrow instead,” McKinnon said.Ĭreators need friends like Ramsey to tell you what you need to hear even if it’s not what you want to hear. In McKinnon’s experience, there’s no use in dwelling on what didn’t work out the way you had hoped it would. This is yet another trend with top creators like Jimmy Donaldson - better known as MrBeast - who has also said he had a community of fellow creators roast his early videos so he could accelerate his learning process like Ramsey did for McKinnon. It’s always just four words: ‘onto the next one.’ I’ll call him with my woes, like if a video didn’t perform, and he’ll just say, ‘cool, onto the next one.’” still gives me the same feedback he did in the early days. McKinnon and Chris Ramsey collaborating on a video Chris Ramsey For example, when McKinnon first met YouTube superstar Casey Neistat, he didn’t fawn over him like most people would. They live for conferences, have business cards handy, and are eager to “connect” their way up the industry ladder. We all have that friend who loves to “network” a little too much. You could just be doing them forever, or you make the big jump instead of this,” McKinnon recalled telling himself. That initial sign of income, coupled with everything McKinnon learned at the camera store, gave him the confidence to pursue YouTube full-time. If I can pay one bill, I can pay all of them.” “That 55 cents will turn into a dollar, maybe 10 bucks, maybe a hundred bucks, maybe enough to pay one bill, just one bill of mine. “It was proof of concept,” McKinnon recalled. Of course, that’s not enough to make a living, but McKinnon didn’t see it this way. In his first few months on YouTube, McKinnon had 800 subscribers, 6,889 views, and 55 cents in AdSense revenue. Airrack also had a “bridge job” in doing wedding videography to learn skills he used to build a YouTube channel with nearly 10 million subscribers. In interviewing other creators like Eric “Airrack” Decker, this seems to be a trend. I can learn about cameras more, and then maybe get an internship, and I can intern with people who do it professionally and learn more.”įor McKinnon, the camera shop job was his “bridge.” It helped him hone his photography skills – skills he’d never learn at the steakhouse. But, if I get a job at a camera shop it gets me that much closer. “I can’t just become a pro photographer because I decided it. “I thought I gotta stop doing random jobs and at least start taking jobs, even if they're still retail or part-time, that are at least more tuned to my interests,” McKinnon said. He quit to get closer to his passion for photography, which was sparked after McKinnon’s sister gifted him a point-and-shoot camera. In the mic drop equivalent of the restaurant industry, McKinnon took off his apron and left. And like, ‘well, do you want like less hours?’ And I was like, I want no hours.” “I was like, I just can't do this,” McKinnon recalled telling his manager. He had a realization while working at the steakhouse: 1) Find The Right Jobs Before Making The JumpĪfter dropping out of college a credit shy of graduation, McKinnon worked a series of odd jobs - golf course landscaper, State Farm associate, and cook at a steakhouse all while training as a magician.
0 Comments
Leave a Reply.AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |